Tuesday, 18 May 2010

Analytics in a Box Urchin UTM Configuration

Now we've recently become a Coradiant Reseller for Analytics in a Box, we've just had our first box delivered  and a number of clients are beginning to ask how the box can be used  in traditional Urchin IP & User Agent mode and UTM (Urchin Traffic Monitor)  mode. Well, here's how it's done and the necessary files (__utm.gif and urchin.js)  to do it:

Case 1: Using IP-UserAgent Tracking No additional external configuration is necessary. When adding profiles, be sure to specify "IP+UserAgent" as the Visitor Tracking Method.  

Case 2: Using Urchin with UTM Tracking To use Analytics in a Box with UTM tracking, it is necessary to install a small piece of JavaScript tracking code on each of your website's pages. Here are the instructions: Place urchin.js and __utm.gif files (see below) to the document root of your website (e.g. the top level directory of your content).  On each page of your website, place the following tracking code right after the any META tags in the HEAD section:







When adding profiles to Analytics in a Box, be sure to specify Urchin Traffic Monitor (UTM) as the Visitor Tracking Method.


Files:

www.ivantage.co.uk/downloadarea/download-urchin-6-UTM.zip


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